Embracer Absolutely Thrilled About Middle Earth Enterprises Acquisition Wants To Build New Experiences And Stories For The Next 50 Years
Last week, the Embracer Group announced another acquisition spree. One of the most notable acquisitions – Middle-Earth Enterprises and the game adaption rights to the Lords of the Rings and The Hobbit Ips. As expected, Embracer and its investors talked about this deal (which, from the looks of it, is an absolute steal for the Swedish holding group), and based on the reactions during the company’s most recent earnings call, everyone is more than excited about this acquisition, which includes the rights to video games, board games, tabletop games, film rights, stage production rights, and more (the book publication rights remain with Tolkien Estate)....